Brands To Medias and Reworld Media : A Partnership Built to Last
Partnership Renewal
By teaming up with Reworld Media, one of France’s largest digital media groups, Brands To Medias reaches a major milestone. The agreement gives advertisers and agencies unified access to a portfolio of some of the most influential brands on the French web all powered by proprietary technology built for performance at scale.
A Media Brand Portfolio Accessible Through a Single Entry Point
This is one of the most tangible promises of the agreement: independent agencies and advertisers no longer need to juggle multiple contacts to activate Social Publishing campaigns across Reworld Media’s full title portfolio. Grazia, Aufeminin, Doctissimo, Melty, and more massive-audience brands with highly engaged communities, all accessible through a single, negotiated, and orchestrated entry point managed by Brands To Medias.
For media teams, this one-stop-shop approach radically simplifies the execution of multi-brand strategies with no compromise on targeting precision or the editorial consistency of each individual title.
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A Strengthened Platform, a Tenfold Ambition
This renewal comes with a significant upgrade to the technological infrastructure. The Media Business Manager Brands To Medias’ proprietary platform deployed within Reworld Media’s ecosystem continues to industrialize campaign execution at scale, with real-time operational tracking and optimized productivity for both teams.
Designed to handle high campaign volumes without sacrificing operational rigor, this tool reinforces the « Social Publisher » offering launched by Reworld Media in April 2024 already targeting major agency networks and key account advertisers.
Performance tracking happens in real time, content validation is streamlined, and team productivity is significantly improved a critical advantage in an environment where the pace of social campaigns is constantly accelerating.
Partnership renewed. Following a successful first collaboration, Brands To Medias has been renewed as Reworld Media’s exclusive partner for Social Publishing campaign activation.
40 Million Reasons to Trust the Data
What truly sets this agreement apart is its data dimension. Brand content activations through Brands To Medias can be enriched by Reworld Media’s DMP powered by 40 million unique IDs and over 1,200 actionable segments. An audience intelligence foundation that guarantees surgical targeting on both Meta and TikTok, turning every Social Publishing campaign into a measurable performance driver.
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REWORLD MEDIA
By partnering with Reworld Media, one of France’s largest digital media groups, Brands To Medias reaches a major milestone. The agreement gives advertisers and agencies unified access to a portfolio of some of the most influential brands on the French web all powered by proprietary technology built for performance at scale
L'EXPRESS STUDIO
By partnering with Reworld Media, one of France’s largest digital media groups, Brands To Medias reaches a major milestone. The agreement gives advertisers and agencies unified access to a portfolio of some of the most influential brands on the French web all powered by proprietary technology built for performance at scale
ARTICLE : MINTED
By partnering with Reworld Media, one of France’s largest digital media groups, Brands To Medias reaches a major milestone. The agreement gives advertisers and agencies unified access to a portfolio of some of the most influential brands on the French web all powered by proprietary technology built for performance at scale
SKYROCK
Once a month, Minted the go-to media outlet covering the adtech ecosystem visits the offices of a key industry player. In that spirit, we opened our doors. And the topic was obvious :
How can brands leverage media credibility to transform their social ad campaigns ?
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