Brands to Medias: bridging the gap between advertisers and major media outlets

Positioning itself as a trusted intermediary, Brands To Medias connects advertisers with leading media brands through a dual objective: creating a new revenue model for media groups via social networks, and providing advertisers with new acquisition channels backed by the credibility of trusted media outlets.

The platform enables advertisers—including SMEs, startups, and scale-ups—to maximize their impact on social media while benefiting from the authority and trustworthiness of established media brands. This model is particularly effective for small and medium-sized businesses, which represent 85% of social media ad spending but rarely collaborate with major media groups. Brands To Medias facilitates this connection, helping bridge two worlds and significantly amplifying the reach and performance of advertising campaigns.

Case in Point: Eversun

 With the support of Brands To Medias, Eversun cut its sales cycle by a factor of four and reduced its cost per lead by 60% in just two weeks. Additionally, 83% of the leads generated were qualified—demonstrating a major improvement in their acquisition strategy. This success stems from the powerful synergy between social media algorithms and the influence of established media brands, providing a fast and highly effective advertising solution.

Optimization and Built-in Expertise

 Brands To Medias also stands out for its deep expertise in paid social strategy. It offers tailored guidance on audience targeting, ad creative, and real-time campaign optimization using A/B testing. Through its platform, Media Business Manager, advertisers can submit campaigns for review by partner media outlets—ensuring that publishers maintain full control over their brand image and messaging.

Going Global: Rapid Growth and International Ambitions

 With strong momentum, a growing client base, and plans for international expansion, Brands To Medias aims to roll out its model globally—addressing the common needs of advertisers worldwide. This global vision would allow campaigns to extend beyond national borders, giving advertisers greater reach and impact.

Our client explain it better: